Social Media Growth
In 2 years, our Facebook following has grown by 785.1%. We began social media advertisement within the department under my direction.
In 2 years, our Twitter engagement has grown by 400% even though Twitter is the most fluid of followings. We have had multiple tweets with over 1k interactions.
In 2 years, our Instagram following has grown by 531.8%. Story views have reached over 1,700 views per story - from over 1/3 of our following.
Before my beginning in Baylor Admissions, the department had never produced a video of its own. I have produced videos on my own (filming and editing). Click here to see the page for yourself.